Viviscal sold to
Church & Dwight
In 2017, US conglomerate Church & Dwight acquired Viviscal in a deal worth $160m. Following the divestment of Viviscal, Lifes2good strategically refocused its business and now we are partnering with entrepreneurs and inventors who are at different stages of their business development journeys.
Viviscal is the #1
and most powerful
brand in the
Amberen sold to Alilance Pharma
In 2018, Lifes2good invested in Amberen as a minority shareholder and the Lifes2good team together with the amazing Amberen team grew the business from $10m to $27m by December 2020. In December 2020 Alliance Pharma acquired Amberen in a deal worth $110m.